As soon as K 2016 was over, Messe Düsseldorf stats revealed a new record for HASCO. A clear increase was documented again as for the number of foreign attendees, especially Asian ones. More explicitly, the number of professionals who visited the company’s booth over the 8 days of the trade fair increased by 18 thousand people to 236,000 since 2013.
This encouraging background made it possible for HASCO to entice and please numerous visitors with a new concept of its booth, reconfigured for being closer to the customer. The result speaks for itself: the number of trade show visitors who approached HASCO for information rose by almost a third. The brand philosophy was better reflected throughout the booth, and the corporate values were consistently presented through eye-catching moving pictures and various ads media.
Every day of the show, the sales team of HASCO displayed the new corporate portal on the remarkable central screen of the booth. The live demonstration included composing an injection mold from its individual parts. The team gave many details on ordering, data use, handling component lists and CAD data export. This surely was not the only highlight; various product innovations and updated portfolio of HASCO, as well as the new specification for mold-making ease all received their well-deserved share of attention.
Well saturated, the eight days of the trade fair left the HASCO team glad and joyful. Many constructive discussions with the current clientele of the company, as well as numerous contacts with prospective customers that came from all over the world, made the outcome of the trade show particularly positive. At the closing time, the HASCO team thanked warmly all the numerous visitors and customers who made such a success possible. The attendees were found especially ready and open for any talks on specific solutions and tasks, and new options. HASCO also felt pleased by seeing that the company’s ideas are heart and hand taken up by the customers, eager for collaboration.