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An in-house exhibition booth

An in-house exhibition booth

News 24.07.2020

Extraordinary times demand innovative ideas: KEBA Industrial Automation set up an in-house exhibition booth at the KEBA headquarters in Linz, Austria, to meet with customers and interested parties at the KEBA Live Dialogue, an exclusive real-time video conference for discussing exhibition topics.

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Following the mass cancellation of exhibitions, which represent a critical line of contact and communication for companies, KEBA started looking for alternatives and found a very innovative solution.

An exhibition booth was quickly built at the KEBA headquarters where the experts can guide individual customers and interested parties through the product world of KEBA Industrial Automation via live video. People will now have the opportunity to experience KEBA live - even without traditional exhibitions - and to respond to their individual questions and needs through personal conversation.

With the KEBA Live Dialogue, KEBA invites to an emotional experience at a “real” exhibition booth where the company presents the entire product portfolio of KEBA Industrial Automation for areas related to mechanical engineering, machine tools, plastics, robotics, wind energy and turbo blowers. And since it involves one-on-one discussions rather than group meetings, clients will have the opportunity to ask questions as if they were talking to someone at a “real” exhibition booth.

The concept clearly works as proven by the many successful meetings that were held in lieu of the cancelled SPS Italia trade show.

How does KEBA Live Dialogue work?
Anyone interested can register online for an individual exhibition appointment free of charge and sign up either for a general product presentation or a detailed discussion on topics such as "modular control platform", "future-oriented machine operation" or "drive technology for demanding applications". Just like at a traditional exhibition, a team consisting of a product specialist, a sales representative and a cameraman will be on hand to guide you through the exhibition booth.

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